Guard Your Health Campaign Receives 2017 Bronze Anvil Award of Commendation
Duty First Consulting (DFC) is proud to announce that the Guard Your Health campaign carried out by the company’s Strategic Communications and Integrated Marketing (SCIM) division won a 2017 Bronze Anvil Award of Commendation from the Public Relations Society of America! The Bronze Anvil Awards recognize the best creative tactics used by public relations programs. Guard Your Health received this award for its #WarriorReady Workout Video series. The series includes 20-second, full-body exercise videos that encourage Army National Guard Soldiers to stay fit and mission ready, no matter where they are.
Guard Your Health, a comprehensive health and wellness campaign, aims to educate and motivate Army National Guard Soldiers to be physically fit, resilient, and medically ready for duty. As a subcontractor to Booz Allen Hamilton, DFC’s SCIM division helped develop the #WarriorReady Workout Video series, along with other materials, for Guard Your Health.